Through My Eyes

65% of the customers just add goods to the shopping cart and never finish their purchases, Why??? From a recent survey conducted, it was observed that there are several reasons why shoppers do not finish checkout. Some of the reasons are...Extra cost added at the end, Forceful account creation, inability to see the complete cost at the end, complicated checkout procedures and more. These points completely define the difficulties the customers face while checkout. In an era where customers choose different online platforms for shopping, they might feel frustrated when they have to open an account in all the platforms, before purchase. The added cost at the end when the customer's check out the product makes them more confused and so on. Here are some of the ways for the online businesses to improve their shopping cart: Cost after adding to the Shopping Cart Who doesn't demand beauty in all the things? Making the shopping cart beautiful and user-friendly must be the ...

It is no more a surprise that the marketplace has become increasingly more digital with the expansion of technologies. According to the recent survey carried out by Forbes, 82% of the total customers prefer online shopping.  In this digital arena, where the business and commerce are heading to, digital marketing tools and techniques provide businesses with the best chances for competition, survival and even business growth.  So how can your products or services reach your customers? Definitely, the answer is...DIGITAL MARKETING. Have a look at some of the key benefits of digital marketing! Growth Options for Small Businesses Smaller businesses have minimal resources and even capitalization. The digital mode of marketings thus helps reach wider audiences with a small budget. And, it enables them to compete with the larger businesses. On an average, it is found that 32% of small businesses concentrate on social media only, 25% in online marketing and 17% in...